Marketplaces: Add a product to favorites

Marketplaces: Add a product to favorites

This advertising campaign will help you increase buyer engagement on your product listing. Marketplace algorithms will identify your product as appealing to buyers and feature it more frequently.

To create this advertising campaign, go to the “Promotion” tab — “Your Sites.” Click the “Add Campaign” button, select the “Other Actions” tab — «Marketplaces». Now you need to select the action «Add product to favorites», and paste the link to the product card.

The link might look like this:

Like this:

Or like this:

We recommend removing UTM parameters when adding a product link on a marketplace. This will make the links shorter. Additionally, it is difficult to predict how the presence of UTM parameters will affect the performance metrics of a specific marketplace’s statistical algorithms.

After you’ve shortened the link, proceed to the ad campaign settings. Specify the number of desired impressions per day and set your target audience in the “Geographic Target” tab. Geotargeting settings depend on the marketplace you’re using and its audience.

Once you have set up your ad campaign, don’t forget to fund your ad campaign account; then, after moderation, it will start running immediately. Ad campaign moderation usually takes up to 2 hours.

As soon as the ad campaign passes moderation, our contractors will start receiving your tasks and completing them. Moderators will review the completion screenshots and pay for successful completions. You can view the completions via screenshots in the ad campaign statistics.

Create a task